tsamelanie

Video always wins the day. It tells a story that pictures and words alone can’t convey. But creating the video is only half the formula for success. Per a Tripepi Smithism, Content x Distribution = Impact.

Over the past two years, you have likely seen changes on Facebook as it strives to be a platform for breaking news, whether at the international, national or local level.

In late September 2020, Tripepi Smith briefly met with representatives from Facebook in response to a client’s difficulty managing their Facebook Page. Through that conversation, we learned Facebook is increasingly paying attention to Pages managed by “fake” accounts/Profiles.

The integration of technology–such as social media, emails and websites–into everyday life has allowed public agencies to reach more communities than ever before. Cities are interacting with their constituencies on Facebook and counties are sending out daily newsletters to spread information.

By enrolling in Facebook Protect, candidates and agencies gain stronger security protections–a necessity in this day and age when 50 million Facebook accounts can be hacked in one attack.

Nextdoor emailed a special announcement to Agency account admins on Monday, June 15, 2020: they have updated their Public Safety Communications Policy for Agencies.